Splat hair color kits are made for having fun and expressing yourself - anytime, anywhere, any way you please. And no one gives you more vivid color than Splat. This kit contains everything you need for one dye job: dye, bleach, instructions, gloves, the works. Why bleach?, well if you want vivid, intense color, you either need to be blonde or you have to bleach. And this color lasts, you can expect our color to last up to 30 washes depending on your hair type. Step 1: Apply color to dry hair. Step 2: Wear gloves provided to avoid staining your hands. Step 3: Apply color generously to dry hair. Step 4: To evenly distribute the color comb through the hair. Step 5: For best results leave color on for 45 minutes. For thicker hair leave the color on for an additional 15 minutes. Step 6: Rinse the color out thoroughly. Step 7: Shampoo and condition the hair. Step 8: Dry and style as desired. Note: Longer hair may require multiple boxes